lecture.Expodium, podium for “young” art, stimulates, produces and presents the latest developments in contemporary art. Expodium launches budding artists by giving them an opportunity to respond to vital urban developments. Luc Janssens and Bart Witte provide the day-to-day management of Expodium and guide its programme content. They are assisted by a number of staff and volunteers, an advisory committee and an external Board of Directors. Expodium focuses primarily on producing exhibitions with young artists. The latter are confronted with a theme challenging them to reflect on social change and the corresponding role played by visual arts. This encourages the development of visual arts by young artists. The exhibitions are the visual expression of investigations on urban development. In particular, the rejuvenation of the Utrecht Hoog Catharijne shopping centre which is envisaged in the coming years. This will be carried out by artists in close collaboration with Expodium. Expodium goes beyond art academies’ educational programmes. The curriculum focuses primarily on developing techniques and creative thought processes specific to their own projects. However, it challenges artists by inciting them to look first at social developments before engaging in their work.